Nelson Wootton is a London-based entrepreneur with a track record in leading and developing successful businesses, predominantly in the high-tech sector.

Nelson is currently Managing Director of two businesses: Lyfthelm and Bike Devil.

Lyfthelm specialises in e-commerce development for mobile platforms including Android, iPad and iPhone devices. It serves a number of blue-chip clients in the communications and finance industries. Nelson founded Lyfthelm in April 2010.

Bike Devil is an online business offering insurance, breakdown cover and accident support services to motorcyclists in the UK. It was founded in January 2003 by Robert James Williams. Nelson took on the role of Managing Director in March 2011.